STEP 01
The brief
Send an email with what you sell, who buys it, and what the site has to do — or start with the free audit and let me find the leaks first. No discovery call, no deck. If I am not the right fit for the job, this is where I say so.
Start with the free audit →
STEP 02
A fixed quote
You get one number before work starts, not an hourly meter. If the scope changes mid-project — it happens — the change is re-quoted before the work is done, never invoiced after. Surprises are a process failure, so the process forbids them.
The real numbers →
STEP 03
Design for the sale
Research into your customers first, then design and copy written together — real words in the layouts from day one, never lorem ipsum. Every section has to answer one question: does this move a visitor closer to buying?
STEP 04
Build production-grade
Hand-built code — no page builders, no rented themes. Performance budgets enforced during the build, structured data so search engines understand every page, and QA on real phones, because that is where your customers are.
STEP 05
Launch
Domain, hosting, SSL, analytics and search-engine registration handled end to end — with the accounts created in your name. You own the keys from day one; there is nothing of yours I can hold.
STEP 06
After launch
Launch day is the start of the scoreboard, not the end of the job. Fixes and updates are covered, and the Growth plan exists for the businesses that want the numbers actively worked on month after month.